Insights
Our collection of past work, important updates, and latest reflections
Increase conversions by improving your customer’s online experience
It takes several important elements to create an effective campaign but just one failed detail could cause serious problems. Identifying this element isn’t always easy…
Sponsored Content vs. Advertorial. What’s the difference?
There are so many effective ways to amplify a brand or product. Let’s take a dive into the definitions of advertorial and sponsored content, and take a moment to understand how they differ from one another.
Four trends anticipated to influence the auto industry’s future
Demand for content about the ever-changing automotive industry never ceases, and lucky for us here at Suite 66, our partners continue to deliver thought-provoking, original auto content.
Why the right strategy matters
For smaller organizations who operate without an autonomous marketing team, it often becomes a challenge to lay out a structured media strategy. But why does it matter?
Suite 66 signs exclusive representation deal with AccuWeather
With over 4.5 million unique Canadian visitors monthly, AccuWeather.com is the largest and fastest growing source for weather forecasts and warnings in the world.
Case Study: Creating awareness for American Express
American Express was looking to reach into the growing millennial audience with the new Cobalt credit card that connects with the target’s passion around food and drink.
Case Study: Focusing on conversions with RE/MAX’s performance campaign
RE/MAX’s goal was to reach and influence first time home buyers. Success was measured by conversions, when the user requests to find an agent.
Case Study: Baci’s content campaign with blogTO
Baci looked to Suite 66 to increase awareness and consideration of its brand as More than a Chocolate but also A Declaration of Love.