Baci’s content campaign focused on audience engagement.
Baci looked to Suite 66 to increase awareness and consideration of its brand as More than a Chocolate but also A Declaration of Love.
We developed a custom program for Baci, leveraging sponsored content on Toronto’s leading lifestyle source, blogTO.
The articles featured topics that aligned with Baci’s values in everyday gestures and expressions of love.
The 7-week campaign saw impressive results for its awareness based objectives:
piEces of content
article page views
click through rate
Average time spent
“Baci has a long history in Canada and has passionate consumers who love to share their emotions with the people they care about. Baci, together with Suite 66, decided to use blogTO content surrounding special places and occasions in Toronto to spend valuable time and friends with loved ones. We are glad that blogTO readers appreciated this initiative and it has been a pleasure working with the Suite 66 team.”
Baci’s Activation Manager
Hosted by Dani Stover, the podcast presents in-depth coverage on a particular topic as well as the latest local headlines.
Operating in major cities across Canada, Curiocity is a digital marketing and communications company specializing in social media marketing.
RE/MAX’s goal was to reach and influence first time home buyers. Success was measured by conversions, when the user requests to find an agent.